Advertising in Secrets is an investment in your business
PRINT ADVERTISING
Secrets Advertisers have access to a wide cross section of readers who have disposable income, time and desire to travel. They love good food and wine, they have a social conscious, are considerate of the environment and lean more and more toward fresh, organic produce. Many are looking for a “tree change” or a second home in the country. They like to spend money on restaurants, wine, boutique brews, farm gate and regional produce, art and craft, real estate, gardens, giftware and just relaxing. Locals also refer to Secrets to keep abreast of what is happening in their own backyard and share with visiting family and friends.
The quarterly publication of Secrets Magazine gives you far greater exposure than its 3 month shelf life. Because our readers hold on to and share their copies, your advertisement is being seen by an estimated readership of 35,000 to 40,000. And now with Secrets eMag and a stronger online presence – your exposure is world wide.
The free price tag and wide distribution means that readers don’t have to go looking for Secrets in newsagents and pay to read it. Secrets is available from cafes, hotels, shops, bars, tourist attractions, Visitor Information Centres – in fact anywhere people go to relax throughout the region, Melbourne and the Great Ocean Road.
Profile Your Business Online
Secrets Online is an exciting adjunct to the print magazine. Now with a blog that will constantly be kept up to date with “newsy” bits and pieces about the region and elsewhere, Secrets Online is an excellent platform for you to promote your business. With 12,000 hits to the site each month and growing, the reach your advertisement will have is incalcuable.
Our rates are very competitive and discounts are offered for multiple bookings. In addition, there are excellent opportunities for editorial – a proven way to attract even more business to your door. Plus you can advertise on the Secrets Website with or without being in the print magazine – but as we also have Secrets as an eMag, it makes sense to be in all.
Call us on 03 5345 7260 or email secrets@knowersark.com.au
Utilising Social Media
Social Media sites such as Twitter, Facebook and LinkedIn are proving to be very powerful marketing tools and Secrets is taking full advantage of this. We regularly Tweet and mention our advertisers on Twitter and increasingly on Facebook. Each time we do, we see a surge on the hits to our website – so it has to be working.
Community Events
At Secrets we aim to help community run festivals and events promote as far afield as possible and we are acutely aware of the considerations such events need to address.