Barbarona & Vintagy is a store that guarantees a trip down memory lane. A large range of high quality, vintage and preloved clothing and accessories for women and men is attracting a strong following of people who appreciate both the fashion and quality of former years.
A collaboration between long time friends Frances Edward and Jayne Eden, Barbarona and Vintagy, formerly in Skipton Street, Ballarat has relocated to Main Road, in what is developing as a vintage and collectables precinct for the city. Frances and Jayne met when both were nursing, but the time came when each wanted to make a career move and Frances decided that her love of vintage fashion and opt shops was a natural progression to open her own business creating Babarona. Not too long after, Jayne, who shared Frances’ passion, joined her adding Vintagy to the business name. Frances had long been attracted to op shops, enjoying the variety and quality of clothes from earlier decades and realised that you could dress impeccably from preloved garments. Asked what customers were looking for, Frances said “It varies, but overall they are hoping to find something a little bit different. They are also looking for better quality at lower prices.” She added “Quite a few young girls love to dress in the styles of the fifties and the eighties are also very popular. Theme parties are huge, bringing a lot of people through the doors looking for outfits.” The crew from the television series, Dr. Blake Mysteries have bought fifties vintage from Babarona & Vintagy as costuming for the program.
Frances (pictured above) and Jayne have lots of ideas about developing Barbarona and Vintagy into the future with the possibility of adding coffee and cake and a lounge area where customers can sit and relax while deciding which era takes their fancy. Whatever they do, you can be assured that it will have that touch of style that these ladies are becoming known for in the world of vintage.